Category: Business

Stillness is the Key

Stillness is the Key by Ryan Holiday All great leaders, thinkers, artists, athletes, and visionaries share one indelible quality. It enables them to conquer their tempers. To avoid distraction and discover great insights. To achieve happiness and do the right thing. Ryan Holiday calls it stillness–to be steady while the world spins around you. In this book, he outlines a path for achieving this … Read More Stillness is the Key

Talk Triggers

Talk Triggers by Jay Baer Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can … Read More Talk Triggers

Will It Fly?

Will It Fly? by Pat Flynn Stop rushing into businesses born from half-baked ideas, misguided theories, and other forms of self-delusion. A lack of proper validation kills more businesses than anything else. As Joel Barker says, “Speed is only useful if you’re running in the right direction.” Will It Fly? will help you make sure you are clear for takeoff. It answers questions like:  … Read More Will It Fly?

Leapfrog

Leapfrog: The New Revolution for Women Entrepreneurs by Nathalie Molina Niño Think the most critical factor for becoming a great entrepreneur is grit, risk-taking, or technical skills? Think again. Despite what every other business book might say, historical data show the real secret ingredients to getting ahead in business are being rich, white, and male. Until now. Leapfrog is the decades-overdue startup bible for the rest … Read More Leapfrog

2018 in Review

It should come as no surprised to anyone who’s been paying attention that this year was incredibly BUSY! If you needed a marker to go by though, I read less than half as much as I did in 2017. I made my Goodreads goal, but only after I adjust it a time or two or six. Apologies in advance for a pretty boring book … Read More 2018 in Review

Tribe of Mentors

Tribe of Mentors: Short Life Advice By the Best in the World By Tim Ferriss Tim Ferriss, the #1 New York Times best-selling author of The 4-Hour Workweek, shares the ultimate choose-your-own-adventure book—a compilation of tools, tactics, and habits from 130+ of the world’s top performers. From iconic entrepreneurs to elite athletes, from artists to billionaire investors, their short profiles can help you answer life’s most challenging questions, … Read More Tribe of Mentors

Building a StoryBrand

Building a StoryBrand by Donald Miller Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching readers the … Read More Building a StoryBrand

Crushing It!

Crushing It!: How Great Entrepreneurs Build Their Business and Influence—and How You Can, Too by Gary Vaynerchuk In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who … Read More Crushing It!

New Adventures…

If you’re not connected with me on my personal social media, you missed my big announcement yesterday!! A few weeks ago, I had my last day as an employee of Coastal Premier Properties. After 5.5 years, I’ve left my role as Head of Marketing to start something I’ve long felt called to do. Though I definitely resisted the call and tried many times to … Read More New Adventures…

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Emotional Intelligence 2.0

(Post originally appeared on my other site, www.MinMarketing.com) Emotional Intelligence 2.0 by Travis Bradberry and Jean Greaves In today’s fast-paced world of competitive workplaces and turbulent economic conditions, each of us is searching for effective tools that can help us to manage, adapt, and strike out ahead of the pack. By now, emotional intelligence (EQ) needs little introduction—it’s no secret that EQ is critical to … Read More Emotional Intelligence 2.0

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The Storyteller’s Secret

(Post originally appeared on my other site, www.MinMarketing.com) The Storyteller’s Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don’t by Carmine Gallo How did a Venice Beach T-shirt vendor become television’s most successful producer? How did an entrepreneur who started in a garage create the most iconic product launches in business history? How did a timid pastor’s son overcome a … Read More The Storyteller’s Secret

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Captivate

(Post originally appeared on my other site, http://www.MinMarketing.com) Captivate: The Science of Succeeding With People by Vanessa Van Edwards As a human behavior hacker, Vanessa Van Edwards created a research lab to study the hidden forces that drive us. And she’s cracked the code. In Captivate, she shares shortcuts, systems, and secrets for taking charge of your interactions at work, at home, and in any social … Read More Captivate