Category: Entrepreneurship

Talk Triggers

Talk Triggers by Jay Baer Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can … Read More Talk Triggers

Leapfrog

Leapfrog: The New Revolution for Women Entrepreneurs by Nathalie Molina Niño Think the most critical factor for becoming a great entrepreneur is grit, risk-taking, or technical skills? Think again. Despite what every other business book might say, historical data show the real secret ingredients to getting ahead in business are being rich, white, and male. Until now. Leapfrog is the decades-overdue startup bible for the rest … Read More Leapfrog

Week in Review: June 16th-June 22nd

Last week I mentioned I was pondering two thoughts that I wanted to share. Well. Now I’ve added one more. Lots of competing thoughts in my brain this week, but what else is new. The first is that work doesn’t have to be stressful. Unless you’re a police officer or an emergency room doctor, there is very little that is life or death. And … Read More Week in Review: June 16th-June 22nd

Building a StoryBrand

Building a StoryBrand by Donald Miller Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching readers the … Read More Building a StoryBrand

New Adventures…

If you’re not connected with me on my personal social media, you missed my big announcement yesterday!! A few weeks ago, I had my last day as an employee of Coastal Premier Properties. After 5.5 years, I’ve left my role as Head of Marketing to start something I’ve long felt called to do. Though I definitely resisted the call and tried many times to … Read More New Adventures…